Branding, creative strategy, marketing collateral, print advertising, signage system, web design and development.
Graphic Penguin worked closely with Glendale Memorial’s marketing and communications team to develop a comprehensive site and marketing strategy. We created branding style guide and maintained their web presence for six years. The strength of this long-term client partnership delivered results.
We developed a signage system for their parking structure with 6 floors as ederly patients were having issues locating their vehicles. Combining color, icons and a numbering system, we created effective and memorable signage. The result: a brighter parking structure and fewer lost cars.